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Shelley R. Sanford

Shelley R. Sanford

New Business Specialist


Shelley Sanford began her financial services career with Ackley Financial Group in 1988 as an Office Assistant.  In 1989 she was promoted to New Business Analyst and assumed her role as Business Management Associate in 1996. In 2013 with the merging of Ackley Financial and Ayres Financial with ARMOR Wealth, Shelley became New Business Specialist.

Her primary role as New Business Specialist with ARMOR Wealth Management includes processing of Life, Annuity and Securities New Business Applications as well as assisting agents with clients’ needs.  She also works as a liaison between the agents and Penn Mutual’s Underwriting and Client Services Departments to coordinate these functions.   Shelley demonstrates her ability to work closely with agents and Home Office personnel in order to expedite the issuing of cases.  She has been the recipient of the Wide World of Support high performance recognition award numerous times during her career.

Shelley is a native of Grand Prairie, Texas, and currently resides in Midlothian with her husband Mark and daughter Kelsey.  Her hobbies include spending quality time with family.